You are the expert on your own business strategy, but how can you weave it into the fabric of your event? Events with brand-alignment and a purpose add exponential value and depth to your business and relationships. Let’s talk about how and why it works. The Goal. The Strategy. The Tactics. You know what your goal is; be it growth, education, outreach, celebration, or something else entirely, the way your […]
Let’s not reinvent the wheel Do people even like virtual events? If I host, will people attend? The idea of transitioning from in-person to a virtual platform can feel limiting and frustrating. They are an entirely new medium that has not been tested until this year. Or are they? 2020 may have brought a slew […]
What is a virtual event? How do they work? Where do I even start if I need to plan one? For many, the path to planning a virtual event is littered with questions: questions about design, implementation, possibilities, or just the sea of potential solutions available to the new virtual event planner. These questions may […]
