THE PROJECT
BlackOak Technical Productions played a pivotal role in the success of the Baird Strategas Election event, hosted at the Baird Center in Milwaukee, Wisconsin. This high-profile event aimed to showcase the partnership between Robert W. Baird and Strategas, with the primary focus on ensuring strong brand visibility and producing high-quality media for post-event content. We were tasked with delivering a visually impactful and technically flawless experience that aligned with the client’s goals.
The central objective of the event was to emphasize the connection between the Robert W. Baird and Strategas brands. We achieved this through a thoughtfully designed stage setup featuring a three-column structure adorned with images of Washington D.C. This design was closely aligned with the event’s invitations and overall branding, ensuring the visual continuity between the marketing materials and the event itself. The design reinforced the political theme of the event while effectively showcasing both brands.
In addition to branding, the client placed significant emphasis on the quality of the event recordings to create superior post-production content. We responded by utilizing broadcast-quality camera equipment, employing expert on-camera lighting techniques, and assembling a team of top-tier show technicians. This focus on technical excellence ensured that every aspect of the event was captured in high definition, resulting in premium media content that could be edited seamlessly in post-production.
One of the logistical challenges we faced was managing the union labor teams at the Baird Center while maintaining a strict timeline. The team worked in close partnership with the union labor crews, providing leadership and coordination to keep the project on track. Despite the complexity of managing various teams, we successfully adhered to the schedule, ensuring the event ran smoothly from setup to execution.
The success of the Baird Strategas Election event was underscored by the client’s resounding praise. Both Robert W. Baird and Strategas commended us for meeting their branding and media quality objectives. Positive guest feedback further highlighted the effectiveness of the event, with attendees appreciating both the professional execution and the cohesive brand presentation. This event solidified BlackOak’s reputation for delivering high-caliber technical production services for major events.
TECHNICAL PRODUCTION
Lighting
Audio
Video
Staging
IMAG
Union labor coordination
Stage Design
VENDOR CREDITS
CREATIVE DIRECTION
Scenic & stage design
MEDIA PRODUCTION